digital and stuff

January 21, 2014

Pixar’s 21 rules of Brand Storytelling

These rules of brand storytelling were originally tweeted by Emma Coats, who has compiled nuggets of narrative wisdom she’s received working for the animation studio over the years. Our favorite is number 9 on the list – When you’re stuck, make a list of what wouldn’t happen next – is a great one and can apply to writers…

January 14, 2014

Google + allows Brands to send Emails to their fans

Google+ allows brands (marketeers) to email their followers on their social network. This is something that Facebook has never allowed, and it represents a whole new dimension for marketers to explore and or explode their “plussers”.  We’ve always called Google + the “sleeping giant” here at Whale Agency, and we are more than ecstatic to…